Ethnic Mailing Lists for Targeted Direct Mail
DataMasters provides the most comprehensive and accurate Ethnic Data and Ethnic Language Data currently available.
We offer:
- Data that is available for Direct Mail Marketing, Telemarketing and Email Broadcasting
- Over 92 million ethnic households with postal information
- 53.9 million households with Land Line Phone Numbers available
- Cell phone numbers for 15.4 million households by ethnicity
- Email addresses for 12.7 million households
Free Mailing List Consultation
Why get your Ethnic Data and Ethnic Language Data from DataMasters?
We provide the most comprehensive and accurate Ethnic Data and Ethnic Language Data currently available. Our Ethnic Consumer Information for Direct Mailing is updated monthly with National Change of Address Matching with the USPS, Delivery Sequence File (DSF) and locatable Address Conversion Service (LACS). Hundreds of proprietary data transactions each week are also incorporated into the Ethnic Database Construction. Also, our Ethnic Business Data is updated with telephone directories and the data is telephone verified once a year to verify correct contact information and address information.
Ethnic Household Database Quantity
In the USA, we currently have:
- Over 92 million ethnic households with postal information
- 53.9 million of these households have land line phone numbers available
- Of the 53.9 million land lines, 16.7 million are not on the DNC database
See our Ethnic Postal and Land Line Counts
See our Primary Language Postal and Land Line Counts
- Cell phone numbers for 15.4 million households by ethnicity
- Approximately 7 million of these cell numbers are on the DNC database
- 8.4 million are not on the DNC database
- Email addresses for 12.7 million households
- All of the emails are single opt-in
- Compatible with any Third Party Email Marketing Service
What Businesses Benefit from Using Ethnic Mailing Lists?
Our Ethnic Data has been successfully utilized for multiple different offers. Below are a few of the most popular Targeted Direct Mail Offers:
- Insurance Offers
- Travel Related Offers
- Ethnic based Media Outlets
- Credit Card offers to target specific ethnicity
- Religious Offers
- Doctor’s Offices and Dental Offices
- Ethnic Retail and Grocery Stores
- Political Offers
- Telecommunication Offers
Reach Business Owners by Ethnicity
We have over 16 million USA businesses identifiable by the business owners ethnicity. These businesses can all be contacted with postal and by Telephone. This data is also selectable by:
- Business type
- Sales volume
- Employee size
In addition to the postal and telephone data, we have 996,165 Ethnic Business Owners with email addresses.
Frequently Asked Questions About Our Ethnic Database & Mailing Lists
1. How Are Ethnic Mailing Lists and Databases Compiled and Updated?
Compilation and Update Methods
Our Ethnic Consumer Information for Direct Mailing is updated monthly with National Change of Address Matching with the USPS, Delivery Sequence File (DSF), and locatable Address Conversion Service (LACS).
The Database is updated with:
- Census Information
- White Page Telephone Directories
- Tax Assessor Databases
- County Courthouse Data
These are all incorporated into the compilation of our Ethnic Targeted Data.
Databases such as the quarterly Deceased Persons File, State Attorney General Data, as well as the Direct Marketing Association’s do-not-mail and do-not-call lists, and the national FTC do-not-call file are utilized in the Ethnic Consumer Data build. Hundreds of proprietary data transactions each week are also incorporated into the Ethnic Database Construction. Also, our Ethnic Business Data is updated with telephone directories and the data is telephone verified once a year to verify correct contact information and address information, as well as the number of employees and annual sales volume.
2. What are the different selections available to cross-reference the Ethinic Data?
Cross Selections:
Our Ethnic Data for Direct Mail Marketing can be cross selected with almost all of our data products. See our related Hispanic Mailing Lists Page. Also please see our Automotive Page, Boat Owners, Motorcycle Owners, RV Owners pages for specific Ethnic Groups who own these specific vehicles. With our Consumer Data Specialty Files, you can target specific Ethnic Groups:
- Who are Apartment Renters or Home Renters
- By Ethnic Families with children from 0 to 17 years of age
- Ethnicities by Occupation to reach an Occupation Category or Professional Category by specific ethnicity
- From any of our 250+ available Professions and Occupations
- Ethnic Seniors
- Ethnic Voters
- Ailment and Pharmaceutical pages to select Specific Ethnic Groups with certain ailments or ethnically targeted individuals who are prescribed specific medications
- Ethnicity Homeowners with specific Mortgage Criteria, or Specific Ethnic Groups with Mobile Homes or with swimming pools
Click here for all available selections that we can combine with our Ethnic Direct Mailing Data.
Lifestyle Selections:
Our Ethnic Targeted Direct Mail Lists can also be cross-referenced with lifestyle data that can be utilized to specifically target specific ethnic groups who participate in activities such as:
- Home Improvement
- Reading
- Business Opportunities
- Real Estate
See our complete list of available Lifestyle Selections.
3. How is my ethnic mailing list data delivered?
- Data is delivered in via Email or FTP in Excel, ASCII or any format requested.
- A Word Label File will also be supplied at no additional cost.
- Printed Peel & Stick Labels will be supplied for an additional $10.00 per thousand.
- A Telemarketing Printout can also be supplied for an additional $10.00 per thousand.
4. Can I customize my ethnic mailing list by combining multiple demographic and lifestyle criteria?
You can customize your ethnic mailing lists by combining a wide range of demographic and lifestyle selections. DataMasters allows you to cross-reference ethnic data with factors such as homeownership status, presence of children, occupation, specific ailments, voter status, and lifestyle interests like home improvement or real estate. This flexibility enables highly targeted campaigns tailored to specific audience segments within different ethnic groups.
5. How do you ensure compliance with Do Not Call (DNC) and other regulatory requirements for phone numbers included in your ethnic data?
DataMasters incorporates the latest Do Not Call (DNC) and other regulatory lists into its ethnic phone number databases. Approximately half of the available cell phone numbers are screened against the DNC registry to help clients avoid contacting numbers listed there. Additionally, landline phone numbers are also cross-checked with DNC and FTC files. We update our databases regularly and advise clients to comply with federal and state telemarketing regulations when using our data.
Terms of Use:
Before using any of our data products, please review our Terms of Use Information
Pricing for Ethnic Data
| Type | Quantity | Price |
|---|---|---|
| Names and Addresses | 1,000 | $0.12 each |
| Names and Addresses | 5,000 | $0.07 each |
| Names and Addresses | 10,000 | $0.06 each |
| Names and Addresses | 20,000 | $0.05 each |
| Names and Addresses | 50,000 | $0.04 each |
| Land Line Phone Numbers – DNC or non-DNC – no additional charge for Specific Language Speaking Only | $0.01 each additional | |
| Ethnic Cell Phone Data | 5,000 | $0.15 each |
| Ethnic Targeted Email Marketing Lists | 5,000 | $0.09 each |
| Ethnic Business Data with Postal and Phones | 1,000 | $0.15 each |
| Ethnic Business Data with Postal and Phones | 5,000 | $0.09 each |
| Peel & stick labels | $10.00 additional per thousand | |
| Telemarking Printout | $10.00 additional per thousand |
Please inquire for additional pricing options and volume discounts.
Please contact us today to speak to a friendly Ethnic Data Marketing Specialist. (800) 897-1183, or email us.
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